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Lucy Popova

Assistant Professor    
Education

Ph.D., Communication, University of California, Santa Barbara (2010)
M.A., Communication, University of California, Santa Barbara (2008)
B.A., Economics and Business, Westmont College (2001)

Biography

Dr. Lucy Popova is an assistant professor of Health Promotion and Behavior and a Second Century Initiative (2CI) scholar in the Tobacco Center of Regulatory Science at the School of Public Health at Georgia State University.

Dr. Popova’s research has focused on studying how consumers perceive the risks associated with different tobacco products, the susceptibility among various populations to using new tobacco products, and consumers’ emotional and cognitive responses to tobacco marketing and health education messages. She’s also the recipient of a National Institutes of Health Career Development Award.

Prior to joining the faculty at Georgia State in 2016, Dr. Popova was a postdoctoral research fellow at the University of California, San Francisco’s Center for Tobacco Control Research and Education.

Publications

McDonald, E.A., Popova, L., & Ling, P.M. (in press). Traversing the triangulum: The intersection of tobacco, legalized marijuana and electronic vaporizers in Denver, Colorado. Tobacco Control. doi: 10.1136/tobaccocontrol-2016-053091

Holmes, L.M., Popova, L., & Ling, P.M. (2016). State of Transition: Marijuana Use Among Young Adults in the San Francisco Bay Area. Preventive Medicine, 90, 11-16. doi: 10.1016/j.ypmed.2016.06.025 http://www.ncbi.nlm.nih.gov/pubmed/27346757

Popova, L. (2016). Can we resolve the disconnect between how communication interventions work and how we evaluate them? Health Education and Behavior, 43(2), 121-124. doi: 10.1177/1090198116629423 http://www.ncbi.nlm.nih.gov/pubmed/26944810

Popova, L., Linde, B.D., Bursac, Z., Talcott, G.W., Modayil, M.V., Little, M.A., Ling, P.M. Glantz, S.A., Klesges, R.C. (2015). Testing anti-smoking messages for Air Force trainees. Tobacco Control. doi:10.1136/tobaccocontrol-2015-052477 http://tobaccocontrol.bmj.com/content/early/2015/10/19/tobaccocontrol-2015-052477.abstract

Popova, L., & Ling, P.M. (2014). Nonsmokers’ responses to new warning labels on smokeless tobacco and electronic cigarettes: an experimental study. BMC Public Health, 14:997. doi:10.1186/1471-2458-14-997. http://bmcpublichealth.biomedcentral.com/articles/10.1186/1471-2458-14-997

Popova, L., Neilands, T.B., & Ling, P.M. (2014). Testing messages to reduce smokers’ openness to using novel smokeless tobacco products. Tobacco Control, 32, 313-321. doi:10.1136/tobaccocontrol-2012-050723. http://www.ncbi.nlm.nih.gov/pubmed/23467655

Grana, R. L., Popova, L., & Ling, P. M. (2014). A longitudinal analysis of e-cigarette use and smoking cessation. JAMA Internal Medicine, 174(5), 812-813. doi:10.1001/jamainternmed.2014.187. http://www.ncbi.nlm.nih.gov/pmc/articles/PMC4122246/

Popova, L. (2014). Scaring the snus out of smokers: Testing effects of fear, threat, and efficacy on smokers’ acceptance of novel smokeless tobacco products. Health Communication, 29, 924-936. doi: 10.1080/10410236.2013.824063. http://www.ncbi.nlm.nih.gov/pubmed/24359298

Popova, L., & Ling, P. M. (2013). Perceptions of relative risk of snus and cigarettes among US smokers. American Journal of Public Health, 103 (11), e21-e23. doi: 10.2105/AJPH.2013.301547. http://www.ncbi.nlm.nih.gov/pubmed/24028247

Popova, L., & Ling, P. M. (2013). Alternative tobacco product use and smoking cessation:  A national study. American Journal of Public Health, 103, 923–930. doi: 10.2105/AJPH.2012.301070. http://www.ncbi.nlm.nih.gov/pubmed/23488521

Popova, L. (2012). The extended parallel process model: Illuminating the gaps in research. Health Education and Behavior, 39, 455 – 473. doi:10.1177/1090198111418108.  Winner of 2013 SOPHE Lawrence W. Green Paper of the Year Award. http://heb.sagepub.com/content/39/4/455.long

Weber, R., & Popova, L. (2012). Equivalence testing in communication research: Theory and application. Communication Methods and Measures, 6(3), 190-213. doi: 10.1080/19312458.2012.703834. Winner of Communication Methods and Measures Article of the Year 2012 Award. http://www.tandfonline.com/doi/full/10.1080/19312458.2012.703834

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